One of these things is not like the other
Circulation: 28,565 (as of June 2006)
Mountain Xpress is the keen-eyed, eloquent voice of the Asheville metro area.... We focus on local politics, civic issues and the area's vibrant arts-and-entertainment scene -- reporting the news with a magazine flair. Our.... readers are 25-to-49 years old.... [and] are, primarily, active professionals...
Print Run for Premiere Issue: 25,000
Direct Mailing: 15,000
WNCmagazine will be mailed directly to local persons with an annual income of $100,000+ as well as those belonging to community organizations.
WNC magazine will be distributed by national agencies to newsstands, bookstores, grocery stores, and other retail stores throughout Western North Carolina.
WNC magazine will reach the lucrative consumer and travel market through in-room distribution at upscale hotels and bed and breakfasts throughout the region.
Waiting Room Distribution: 1,200
WNC magazine will be placed in the waiting rooms of doctors, dentists, and other professionals in the Western North Carolina region.
Marketing Activities: 1,000
Sales Copies: 1,000